Leasing Consultant Question of the Year
“Can I move these people?” This is the question of the year. Posed in Daniel Pink’s newest book: To Sell is Human – The Surprising Truth About Moving Others. Bob the Builder If you have children – you...
View ArticleAbolish Leasing Commissions
I am 100% convinced that leasing commissions need to go away. They are a long survived sacred cow and serve no real purpose in the way of motivating people to lease more apartments or more importantly...
View ArticleDistractions
There are distractions all around us. How easy is it to get lost in a status or tweet stream review? How easy is it to get caught up in a conversation that is not really moving your business forward?...
View ArticleThe Anti-Pushy Sales Approach
Today’s guest post comes to us from Crystal Gluszek over at ZenRoommate. Be Unforgettable In my 15 Years of Multi-Family Management I have perfected what I like to call the “Anti-Pushy” sales approach....
View ArticleEvery Leasing Desk Should be Round
I have read on more than one occasion that a square desk lends to the idea of authority over subordinate because a round desk typically raises active participation. I have also read on more than one...
View ArticleMystery Gifts
One of the things I love about the multifamily business is the creativity. I love it when property managers, assistant manager and leasing consultants express themselves through marketing. I especially...
View ArticleStop Worrying About Closing Ratios
“The score will take care of itself” – Bill Walsh Basketball I had the great privilege of playing basketball all the way through NCAA Division 1. It was the absolute thrill of a lifetime. And I have a...
View ArticleHow do I Lease more Apartments?
Wrong question. The better question is; why do people lease Apartments? Why do they buy? It’s all that matters. Short answer: Like. And I don’t mean the Facebook kind of Like. No, I mean the kind of...
View ArticleHow do I Lease More Apartments Part 2
People want to understand what they are paying their hard-earned money for. And when they understand – they have no issue laying it down and leasing your apartment. When they don’t understand the...
View ArticleAnother Leasing Commission Rant
I have railed about commission based sales in the multifamily space for years. It’s a worn out model. But people keep finding premise after premise to keep it alive and kicking. It’s broken The article...
View ArticleNesting
I have a standing desk. It holds two monitors, a few pages of paper, two pens and two highlighters. That’s it – nothing more. Aside from the health benefits of a standing desk it does something much...
View ArticleAbolish Leasing Commissions
I am 100% convinced that leasing commissions need to go away. They are a long survived sacred cow and serve no real purpose in the way of motivating people to lease more apartments or more importantly...
View ArticleDistractions
There are distractions all around us. How easy is it to get lost in a status or tweet stream review? How easy is it to get caught up in a conversation that is not really moving your business forward?...
View ArticleThe Anti-Pushy Sales Approach
Today’s guest post comes to us from Crystal Gluszek over at ZenRoommate. Be Unforgettable In my 15 Years of Multi-Family Management I have perfected what I like to call the “Anti-Pushy” sales approach....
View ArticleEvery Leasing Desk Should be Round
I have read on more than one occasion that a square desk lends to the idea of authority over subordinate because a round desk typically raises active participation. I have also read on more than one...
View ArticleMystery Gifts
One of the things I love about the multifamily business is the creativity. I love it when property managers, assistant manager and leasing consultants express themselves through marketing. I especially...
View ArticleStop Worrying About Closing Ratios
“The score will take care of itself” – Bill Walsh Basketball I had the great privilege of playing basketball all the way through NCAA Division 1. It was the absolute thrill of a lifetime. And I have a...
View ArticleHow do I Lease more Apartments?
Wrong question. The better question is; why do people lease Apartments? Why do they buy? It’s all that matters. Short answer: Like. And I don’t mean the Facebook kind of Like. No, I mean the kind of...
View ArticleHow do I Lease More Apartments Part 2
People want to understand what they are paying their hard-earned money for. And when they understand – they have no issue laying it down and leasing your apartment. When they don’t understand the...
View ArticleAnother Leasing Commission Rant
I have railed about commission based sales in the multifamily space for years. It’s a worn out model. But people keep finding premise after premise to keep it alive and kicking. It’s broken The article...
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